Want some steak with that seasoning?

Today was the IMU webinar class – Passion-Inspired Video and Other Creative Content by Gary Vaynerchuk. Wow. Gary, you are my new hero.

I only wish people would use their brain and think, instead of just reacting. Why do people take everything so literally any more? Is it something in the flu shots? Sometimes it can be sooo hard to communicate these days.

Do y’all pick apart the food on your plate, separating all the ingredients, or do you look at the overall idea of it being food to eat? Chew before you swallow, folks!

People were stabbing at Gary’s words with their forks instead of listening to the message. Their loss. But it’s not surprising. I see this a lot on forums and such. That’s why I mostly lurk and don’t participate much. That’s my loss, but it’s so tiresome when people jump on you because they can’t see the context, only the words on the page (if even that). But I digress…

It’s so hard to speak in literal terms when you’re in conversation, without having to “script” it – at which point it ceases to be conversation.

Hey people, go back and listen to what he’s saying and not how he says it.
(I personally loved the reference to the CEO…)

Here’s what I got from Gary, very basically (he really said a lot):
Focus on what you’re putting out there – CONTENT.
Focus on how you’re interacting with others – CUSTOMER SERVICE. CARING. BUILD RELATIONSHIPS. Don’t just throw a bunch of links out there like so much mud on the wall, but actually relate to people like they’re… uh… people, not cash drawers!

That’s the steak…
raw_meat

All the other stuff – tracking analytics data, what camera to use, video or written word, ROI, SEO, blah blah blah – is all “seasoning” to help you serve that steak up as a delectable meal for the world.

steak

Think of it as tweaking a recipe. Seasoning’s good, and sometimes necessary, but without the steak you’re just sitting there with a salt shaker…

salt

I get it! I’m amazed and excited! Thank you, Gary!
(Can you tell I loved the steak/salt & pepper analogy?!)

Oh – and the bit about the Thank You economy is very interesting. I do believe you’re right about this. Will be back to your site to watch the video!

Okay, now I’m hungry… Talk to ya later :-)

Back to Work, After a Hiatus

Oh, hello, long-neglected blog! So sorry for the back-burner treatment…

It’s been a busy month or so, which you’ll question if you’ve visited any of my shops or blogs. They’ve all been sitting there, languishing.

Creativity took a hike, so it was time to switch to the left brain for a bit.

That alone can be a challenge. Googling brought up some great right brain/left brain info.

Which side is your most dominant?

Spinning Dancer Image

Spinning Dancer Image

If you see the dancer spinning clockwise, your right brain is at work; counter-clockwise would be your left brain. She went counter-clockwise for me only when I concentrated on HTML coding or some such stuff. As soon as concentration broke, she went clockwise again. Fun toy!

That search brought up lots of different quizzes to determine which side of your brain is more dominant.

Averaging several results, my right is dominant – in a strong way. Interesting, since I’ve been in left-brain mode for a while now. Also, I can get pretty geeky, and enjoy that. But it does take focus, while making stuff just happens.

Okay, now I’m hijacking my own posts… Anyway, so where does “busy” come in, if nothing’s been done???

Well, it was time to study, analyze, take notes, think, re-think, plan, re-plan, re-group, and do a lot of mumbling and muttering (one of my high skills). In short, it was time to reinvent.

I have emerged from the murky depths, crawled out through the black hole a wiser woman.
Murky Black Hole

Murky Black Hole


I’m hoping, anyway…

Of course, this has resulted in a looong to-do list… added on to the already-existing list. I’m going to share with you as I go down the list. Maybe you can make use of some of the things I’ve been learning.

I’ll be starting bright and early in the morn, after a good night’s sleep.
See you when the coffee’s done :-)